Data protection is of particular importance to us at Relatory. This policy outlines our ongoing obligations to you for how we manage your personal information as a visitor to our website, relatory.ai (Site). We manage your personal information in accordance with the Australian Privacy Principles (APP) contained in the Privacy Act 1988 (Cth) (the Privacy Act). The APP governs how we collect, use, disclose, store, secure and dispose of your personal information.

Personal information is information or an opinion that identifies an individual. Examples of personal information we collect include names, email addresses, and phone numbers. This personal information is obtained in many ways including (but not limited to) by email, telephone, cookies, third parties, and via our Site. We don’t guarantee website links or the policy of authorised third parties.

We collect your personal information for the primary purpose of providing our services to you, providing information to our clients and marketing. We may also use your personal information for secondary purposes closely related to the primary purpose, in circumstances where you would reasonably expect such use or disclosure.

Personal information may encompass what is deemed "sensitive information" under the Privacy Act. This includes information or opinions about aspects such as an individual's racial or ethnic origin, political views, affiliation with a political association, religious or philosophical beliefs, or health information. Sensitive information will be used by us only:

• for the primary purpose for which it was obtained;
• for a secondary purpose that is directly related to the primary purpose;
• with your consent; or
• where required or authorised by law.

Personal information may be collected from you in a variety of ways on the Site. We may collect your personal information (such as your name, the company you work for, and work contact details) when you do any of the following, for example:

• request a demonstration of the product;
• request that we contact you;
• engage with us by phone, email, or via the Site;
• engage with us via social media, such as via our LinkedIn.

When you visit the site, we automatically collect certain information about your device. This includes information about your web browser, IP address, time zone, and certain cookies installed on your device. While you navigate the site, we also gather information about the particular web pages or products you view, the websites or search terms that led you to our site, and how you engage with the site. We utilise "cookies" for this data collection, which are files placed on your device or computer, often containing an anonymous unique identifier.

We may use your personal information for the following purposes:

• to respond to your inquiry;
• if you are a customer key contact, to establish and manage our relationship with your business;
• to send you direct marketing messages by email which we consider may be of interest to you if we have your consent to do so;
• data analytics and reporting;
• to improve our Site;
• for complaint handling;
• to comply with our legal obligations under law;
• for any other purposes that you would reasonably expect.

We share your personal information to various third parties, both within and outside Australia, to conduct our business and deliver our services. These third parties may include, but are not limited to, IT service providers, data storage, website hosting, server providers, marketing or advertising agencies, data analytics providers, and software providers. The purpose of sharing this information is to enable these third-party service providers to deliver their services to us.

Please be aware that privacy laws in other countries may differ from those in Australia. Prior to sharing personal information with overseas recipients, we take reasonable steps to ensure that they handle such information in compliance with the Privacy Act and the APP.

From time to time, we may use your personal information to share information about our products or services, special offers you may find of interest or any business with which we are associated. These direct marketing messages will be sent via email. If you prefer not to receive marketing information, you have the option to opt-out at any time. You can do so by contacting us using the details provided below or by utilising the opt- out facilities made available, such as the unsubscribe link in our email communications. It's important to note that even if you choose to opt-out of marketing messages, you may still receive non-promotional communications, such as account-related information.

Where reasonable and practicable to do so, we will collect your personal information only from you. However, in some circumstances we may be provided with information by third parties. In such a case we will take reasonable steps to ensure that you are made aware of the information provided to us by the third party.

Your personal information is stored in a manner that reasonably protects it from misuse and loss and from unauthorised access, modification, or disclosure. When your personal information is no longer needed for the purpose for which it was obtained, we will take reasonable steps to destroy or permanently de-identify your personal information. However, most of the personal information is or will be stored in client files which will be kept by us for a minimum of 7 years.

You may access the personal information we hold about you and to update and/or correct it, subject to certain exceptions. If you wish to access your personal information, please contact us in writing.

Relatory will not charge any fee for your access request, but may charge an administrative fee for providing a copy of your personal information. In order to protect your personal information we may require identification from you before releasing the requested information.

It is important to us that your personal information is up to date. We will take reasonable steps to make sure that your personal information is accurate, complete, and up to date. If you find that the information we have is not up to date or is inaccurate, please advise us as soon as practicable so we can update our records and ensure we can continue to provide quality services to you.

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We encourage you to review our Privacy Policy periodically to stay informed about our privacy practices.

We are committed to addressing any questions or concerns you may have regarding our Privacy Policy. If you wish to access, correct, or request the deletion of your personal information, please reach out to us here. When contacting us, please provide sufficient details to help us respond to your inquiry effectively. We may need to verify your identity to ensure the security of your personal information.